HOLLY JENKINS
555 Main Street
Colchester, CT 06040
(860) 555-6633

CAREER OBJECTIVE:
A marketing managerial position offering opportunity in solving marketing problems and creating profitable programs. Well-qualified to contribute in such areas as Marketing Management, Marketing Research, Planning or New Product Development.

SUMMARY OF EXPERIENCE:

• Self-directed and motivated professional with vision and eleven years progressive experience in product sales and marketing support.
• Innovative, dedicated manager with excellent ability to both plan ahead and improvise as situations present themselves.
• Proficient at coordinating and managing projects with proven track record of improving sales and reducing costs.
• Qualified in motivational training and thematic approaches, cooperative learning strategies, and integrated lessons.
• Possess strong organizational, analytical, and communication skills in highly visible and responsible positions.

EMPLOYMENT HISTORY:
1992 - Present ABC Company, Colchester, Connecticut
Communications Manager, Agency Marketing Services

• Developed and implemented a marketing support program for over 20 new and 30 improved product lines.
• Expanded field sales by 30% through research and development of a direct mail campaign.
• Developed and conducted in-house training sessions for field representatives on software set-up, life and annuity products, taxation, and consumer investment strategies.
• Directed a series of consumer/dealer acceptance studies responsible for the introduction of a $3,200,000 contra-seasonal recreation product.
• Headed task force that introduced computerized forecasting and inventory control system saving $21,000 annually and improving cash flow.
• Received bonus for creating Marketing Expense Control System allowing for monthly detailed budget analysis and providing guidelines for projected expenditures.
• Involved with almost all levels of product design. Credited with saving over $60,000 in production costs and providing product line continuity by personally designing new graphics, logo, and color scheme for entire consumer line.

HOLLY JENKINS
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1990-1992 XYZ COMPANY, Charlotte, North Carolina
Sales Administration Manager

• Handled all bid quotations for statewide and international requests for corporate consumer products and distribution in foreign markets.
• Developed sales opportunities with appropriate overseas affiliates and provided specific product sales data, prices and information from all domestic companies, as well as outside vendors.
• Redesigned international sales campaign of five product lines which resulted in 65% increase in efficiency of operations and 40% increase in sales during the first year.
• Decreased shipping costs by $35,000 by combining customer orders and establishing series of dealer-located factory warehouses. Strategic move allowed floor-plan lender to advance funds for further production.

1989 - 1990 QRS PHARMACY, Atlanta, Georgia
Assistant Manager

1983 - 1989 LMN CORPORATION, Oakdale, California
Marketing Manager, Employee Insurance Administration

• Motivated and directed two line managers and 14 sales personnel.
• Maintained close liaison with 200 dealers and 12 foreign distributors.
• Administered marketing budget and formulated pricing and margin structures.
• Supervised creation of advertising and promotional materials and coordinated media purchases.
• Instituted cost reduction program and converted previous loss situation into $17,000 profit.
• Restructured compensation program and installed new sales quota system to be more responsive to changing company needs.
• Saved over $13,000 by renegotiating manufacturer representative accounts.

EDUCATION:
1982 M.B.A., NEW YORK UNIVERSITY, New York, New York
1980 B.S., Marketing/Finance, GEORGIA STATE UNIVERSITY, Atlanta, Georgia

COMPUTER SKILLS:
ACCESS, DBase III+, Excel, FoxPro, Internet savvy, MicroSoft Word, Powerbase, PowerPoint, Unisys