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TELEMARKETERS
An Occupation in
 
Occupation Description:
 
  Solicit donations or orders for goods or services over the telephone.
 
Career Video:
  Video Icon  Telemarketers
  Open-captioning or video transcript included for the hearing impaired. Career videos brought to you by CareerOneStop. Copyright © 2017 All Rights Reserved.
 
Typical Tasks:
 
 
  • Deliver prepared sales talks, reading from scripts that describe products or services, to persuade potential customers to purchase a product or service or to make a donation.
  • Contact businesses or private individuals by telephone to solicit sales for goods or services, or to request donations for charitable causes.
  • Explain products or services and prices, and answer questions from customers.
  • Obtain customer information such as name, address, and payment method, and enter orders into computers.
  • Record names, addresses, purchases, and reactions of prospects contacted.
  • Adjust sales scripts to better target the needs and interests of specific individuals.
  • Obtain names and telephone numbers of potential customers from sources such as telephone directories, magazine reply cards, and lists purchased from other organizations.
 
Skills:
 
 
  • Speaking - Talking to others to convey information effectively..
  • Persuasion - Persuading others to change their minds or behavior..
  • Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times..
  • Service Orientation - Actively looking for ways to help people..
  • Social Perceptiveness - Being aware of others' reactions and understanding why they react as they do..
  • Reading Comprehension - Understanding written sentences and paragraphs in work related documents..
  • Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems..
 
Knowledge:
 
 
  • Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems..
  • English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar..
  • Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction..
  • Telecommunications - Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems..
  • Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media..
  • Computers and Electronics - Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming..
  • Education and Training - Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects..
 
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Education & Training:
 
  Short-term on-the-job training (short demonstration up to one month)
 
Wage Information:
 
 
Region Average Annual Average Hourly Entry Level (hourly) Mid-Range  (hourly)
Statewide $36,156.00 $17.39 $11.32 $11.90 - $19.87
Bridgeport/Stamford $33,367.00 $16.04 $10.97 $11.30 - $17.97
Danbury $29,411.00 $14.14 $11.28 $11.13 - $16.68
Hartford $35,340.00 $16.99 $11.29 $11.85 - $19.61
New Haven $44,431.00 $21.36 $15.16 $16.74 - $26.67
Waterbury $33,377.00 $16.04 $10.81 $10.92 - $18.72
      
Select a town to see its region Not sure which Region applies to you?
    

 
Occupation Outlook:
 
 
Region Employment Average Annual Growth Rate Average Annual Job Openings
2016 2026
State of Connecticut 1,150 1,050 -0.9% 160
 
 
Chart of Growth Rate and Annual Openings   Employment in this occupation is expected to grow more slowly than average, but the number of annual openings will offer good or favorable job opportunities.
Key:
  N/A = Not Applicable, ***** = Over $60.00 per hour, ##### = Over $124,821
 
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