State of Connecticut Home Follow Us on FacebookFollow Us on TwitterFollow Us on Flickr
Connecticut Department of Labor Home Connecticut Job & Career ConneCTion Home
LMI Home About JCC Contact Us Link to JCC Help Site Map
Job & Career Connection Home Page
  Occupation Profile   
 
 5 Steps
Step 1 Find an Occupation
that is Right for You
Step 2 Learn About an Occupation
Step 3 Search for
Education & Training
Step 4 Search for
Jobs & Employers
Step 5 Job Seeker Resources
 Printer Friendly Version
 
DEMONSTRATORS AND PRODUCT PROMOTERS
An Occupation in
 
Occupation Description:
 
  Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.
 
Career Video:
  Video Icon  Demonstrators and Product Promoters
  Open-captioning or video transcript included for the hearing impaired. Career videos brought to you by CareerOneStop. Copyright © 2017 All Rights Reserved.
 
Typical Tasks:
 
 
  • Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services.
  • Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products.
  • Keep areas neat while working and return items to correct locations following demonstrations.
  • Record and report demonstration-related information, such as the number of questions asked by the audience or the number of coupons distributed.
  • Sell products being promoted and keep records of sales.
  • Set up and arrange displays or demonstration areas to attract the attention of prospective customers.
  • Suggest specific product purchases to meet customers' needs.
 
Skills:
 
 
  • Speaking - Talking to others to convey information effectively..
  • Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times..
  • Persuasion - Persuading others to change their minds or behavior..
  • Reading Comprehension - Understanding written sentences and paragraphs in work related documents..
  • Service Orientation - Actively looking for ways to help people..
  • Social Perceptiveness - Being aware of others' reactions and understanding why they react as they do..
  • Coordination - Adjusting actions in relation to others' actions..
 
Knowledge:
 
 
  • Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction..
  • English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar..
  • Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems..
  • Food Production - Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques..
  • Public Safety and Security - Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions..
  • Psychology - Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders..
  • Clerical - Knowledge of administrative and clerical procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and other office procedures and terminology..
 
Search for Jobs on CareerOneStop:
 
  Search for Demonstrators and Product Promoters Jobs
  (Please note that some searches may not produce any results.)
 
Education & Training:
 
  Short-term on-the-job training (short demonstration up to one month)
 
      View Related Programs on Connecticut's Education & Training ConneCTion site
 
Wage Information:
 
 
Region Average Annual Average Hourly Entry Level (hourly) Mid-Range  (hourly)
Statewide $30,702.00 $14.76 $11.43 $11.92 - $15.59
Bridgeport/Stamford $27,520.00 $13.23 $11.33 $11.44 - $14.63
Danbury $25,299.00 $12.16 $11.27 $10.94 - $11.92
Hartford $32,262.00 $15.52 $11.46 $11.97 - $17.88
New Haven $30,774.00 $14.79 $12.97 $13.11 - $15.51
      
Select a town to see its region Not sure which Region applies to you?
    

 
Occupation Outlook:
 
 
Region Employment Average Annual Growth Rate Average Annual Job Openings
2016 2026
State of Connecticut 1,220 1,310 0.7% 222
 
 
Chart of Growth Rate and Annual Openings   Employment in this occupation is expected to grow about as fast as average, and the number of annual openings will offer good or favorable job opportunities.
Key:
  N/A = Not Applicable, ***** = Over $60.00 per hour, ##### = Over $124,821
 
Similar Occupations:
 
 
Go Connecticut LMI Home State of Connecticut Department of Labor - Office of Research
200 Folly Brook Boulevard, Wethersfield, CT 06109 / Phone: 860-263-6275
LMI Home | CTDOL Home | CT.gov | Feedback | Disclaimer | Privacy Policy | Accessibility Policy
This workforce product was funded by a grant awarded by the U.S. Department of Labor's Employment and Training Administration. (more)
Go to the State of Connecticut website